For example, it was the first financial-services company to allow customers to deposit checks by iPhone.
Now comes the hard part: Put up everything that represents your brand on a wall.The DaimlerChrysler merger failed due to culture clash as did the consolidation of Time Warner with AOL. Robin - High in the Sky
They want to buy from, work for, and collaborate with brands who reflect their own beliefs and values. Wenn ihr schlaft / Sean Corrigan Bd.3
Only then are you truly on your way to owning your very own position in the mind of your customer.The notion that positions are created by marketers has to die.